BEYOND THE CUP: Our Corporate Social Responsibility Pledge 

At Well-Grounded, our dedication to reducing the effects of the coffee industry on the current climate crisis is manifested in much more than just "eco-friendly" products. We aim to continually commit to behaving ethically and contribute to economic development while improving the quality of life for our cultivators, the animals affected by our cultivation, our employees, and above all else, our customers.

​Fair Trade 
We are Fair Trade certified, meaning our cultivators and producers are protected by the Fair Trade standard, ensuring they are paid a fair wage which enables them to afford life's essentials and more.

Bird Friendly 
The added benefit of Shade Grown Cultivation, is the preservation of bird habitats in the trees which would've otherwise been taken by deforestation. Our coffee flavors are named after some species of birds which our cultivation process helps save, and the Bird Friendly certification always guarantees our products are USDA Organic.

Shade Grown
​ Shade Grown Cultivation is the most eco-friendly process of growing coffee beans, using the least amount of energy, and in keeping the shade trees where they are, they filter out carbon dioxide in the air, as well as aiding in soil moisture and minimizing erosion. Experts say that Shade Grown coffee also tastes better due to the beans maturing for longer under the shade, providing for a stronger flavor.

Check Out Our Partner of the Month: Blue Bans! 
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